Malaria is the world’s deadliest disease, and is believed to have been around since dinosaurs roamed the earth. We know how to prevent it, and how to treat it, yet malaria still kills a child every two minutes. Tonic water was invented to fight malaria; mixed with a ration of gin, it once helped British troops fend off the disease. That’s why Fever-Tree is rallying all gin and tonic drinkers to back this iconic drink and help beat malaria.
Fighting together
Fever-Tree is a long-term partner of Malaria No More UK – supporting the charity for more than six years. Together they are raising awareness and fuelling the fight against malaria. Fever-Tree believes that with enough commitment, they can be the generation that finally ends this treatable, preventable disease that kills 500,000 people a year. Tim Warrillow (CEO) stated, ‘we (Fever-Tree) are committing GBP 1 million over the next three years to support Malaria No More as it leads a global campaign to combat this disease. This funding will help in furthering international efforts to achieve the historic commitment made by 53 Commonwealth Leaders in April 2018, to halve malaria across the Commonwealth by 2023, thereby saving 650,000 lives and averting nearly 350 million malaria cases.’
Raise Your Glass
Earlier this year, Fever-Tree also launched its ‘Raise Your Glass’ campaign, calling on people to post snaps on social media of their ‘cheers moments’ to help bring an end to malaria. The company donated GBP 5 for every snap uploaded, up to a maximum of GBP 150,000, to support the fight against malaria.
This story shows how Fever-Tree supports Goal 3: Good Health and Well-Being, specifically Target 3.3: “By 2030, end the epidemics of AIDS, tuberculosis, malaria, and neglected tropical diseases and combat hepatitis, water-borne diseases, and other communicable diseases.”
About Fever-Tree
Fever-Tree is a producer of carbonated mixers for alcoholic spirits, founded by Charles Rolls and Tim Warrillow in 2005. Based in west London, Fever-Tree makes a variety of products including tonic water, ginger beer, and lemonade, which are exported to 74 countries.
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